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MAY 2003
 


Think and Work Differently

eUpdate
keeps you informed about Tuck Executive Education news and events and provides valuable information as you tackle the challenges facing you and your firm in today's rapidly changing business environment.

Leading Effectively on a Global Scale

Alumni Voices
Mike DeRuosi (right), divisional president of a chemical company with 16 plants in 10 countries, needed help getting his managers to buy into the concept of globalization. To develop relevant leadership skills, he enrolled in the Tuck Global Leaders Program. As a veteran of two other Tuck global management courses, he knew what to expect. Read more

How Can Your Company Use the Media More Effectively?

“Companies need to convey their strengths through the media,” says Paul Argenti, professor of management and corporate communication at Tuck (left). “It is undoubtedly the most important intermediary through which all constituencies can be reached.” How can companies maximize the potential of positive media impact? Read more 

Executive Education Close-Up: What is the High-Impact Approach?

Excerpted from the article “Executive Education: A High-Impact Approach,” by James M. Danko, associate dean, Tuck School of Business at Dartmouth (below) and Robert O. Brinkerhoff, professor of counseling psychology, Western Michigan University.

Traditionally, executive education programs have been event-oriented and designed to process participants through a series of stand-alone modules taught by very talented faculty. Business schools have the competitive advantage of housing top thought leaders, but most schools lag far behind the rest of the corporate training industry in program design. This gap is caused by the failure of business schools to engineer thoughtful, systematic approaches that connect programs to participant objectives, which are driven by the customer’s business-improvement goals and strategy.

Clearly, some portion of the value of executive education is in the experience itself. Evaluations of programs show benefits ranging from the luxury of a break from everyday business life to the opportunity to think more broadly and interact with peers from other industries and cultures. Benefits also include exposure to new concepts and perspectives, and a revisiting of core business fundamentals that were first learned many years earlier in business school.

Despite this range of potential benefits, the reality is that lasting value will be realized only if the executives who participate in these programs change their leadership behavior in ways that can drive improved organizational performance. Read more

Crisis-Management Issues Addressed at the 2003 World Business Forum

How can you best respond to your constituencies in the midst of a major crisis?

How can you learn from the mistakes of others in developing a crisis- management strategy?

These issues and others were explored at the 2003 World Business Forum, held in Tokyo on March 18. The Forum was moderated by Joseph Massey, professor of the Tuck Global Leadership 2020 program and director of Tuck’s Center for Asia and the Emerging Economies (right); Sydney Finkelstein, professor and faculty director of the Tuck Executive Program; and Paul Argenti, professor and faculty director of Tuck’s Managing Corporate Reputation program. The Forum’s panel featured a distinguished group of senior executives and journalists from throughout Asia, and was attended by more than 160 business leaders from companies specializing in a wide variety of products, from software to pharmaceuticals. This year’s Forum was the fifth to be held by the Center for Asia and the Emerging Economies. “The annual Forum provides an opportunity for debate about critical issues facing international business,” says Massey. “Topics for discussion are chosen based on their timeliness and relevance.” As a case in point, issues of corporate crisis management have come to the forefront of international business concerns over the last 18 months, prompted by the high-profile scandals and consequent downfall of well-known major corporations in the U.S., Asia, and Europe. Explains Massey, “The issues of corporate governance, crisis management, and corporate communication are more important than ever before. It is imperative that leading executives have opportunities to reassess their corporation’s strategies in these areas and make improvements.” Read more

Top Corporations Choose Tuck's Online Bridge Program

Leading companies, including Hewlett Packard, recognize the wide range of benefits of empowering their employees with the knowledge gained from Tuck's Online Bridge Program™. Based on the renowned campus-based Business Bridge Program ®, Tuck's Online Bridge Program helps answer high demand among corporations for a total immersion program for recent liberal arts graduates, PhDs, and other high-potential employees who need a grounding in business basics.

"The Tuck Online Bridge program brings our new managers and employees up to speed with a strong foundation of marketing essentials. Our employees can now reallocate the days they would have spent in a classroom into projects that drive revenue for the organization," says Camille Ahern of Customer Advocacy at Hewlett Packard.

To create the Online Bridge Program, senior Tuck MBA faculty worked closely with designers and producers at EDT Learning, Inc., a Phoenix-based leader in e-learning, to combine the best business content with the finest in e-learning expertise. The result is a best-in-class online program that provides a rigorous introduction to business fundamentals. Online Bridge consists of 25 courses (2-3 hours seat-time each) in the areas of:

• Finance
• Financial Accounting
• Managerial Economics
• Marketing

Working through case-based exercises, participants develop the critical decision-making skills needed to succeed in challenging business environments. Students move through the series of modules at a self-regulated pace. Video and audio segments recorded by Tuck faculty introduce foundational concepts, and worksheets and interactive exercises create a dynamic learning experience.

To learn more about Tuck’s Online Bridge Program, please contact Nancy Gray at +1-603-646-2831 or nancy.m.gray@dartmouth.edu, or visit our website at www.dartmouth.edu/tuck/programs/online.html.

Tuck GIVES Auction Raises Over $56,000 for Nonprofit Internship Funding

The third annual Tuck GIVES (Grants to Interns and Volunteers for the Environment and Society) auction was held on April 10, 2003, and raised more than $56,000 in proceeds to support the efforts of Tuck students to work with nonprofit organizations for the betterment of the environment and society. Tuck students, faculty, staff, and friends donated items to be auctioned, resulting in a wide range of creative gift ideas. Pet-sitting services, original artwork, Tuck souvenirs, home-cooked gourmet meals, vacation getaways, and dancing lessons were some of the items auctioned to benefit 2003 summer internships.

Tuck GIVES provides stipends or stipend augmentation to cover essential costs of living to enable Tuck MBA students to contribute their skills and passion through internships with nonprofit organizations. “Nonprofits can offer MBA students excellent, credible internship experiences, but they normally don’t have the resources to fund such internships,” says Becky Rice, associate director of career services at Tuck. “Tuck GIVES offers both students and nonprofits the opportunity to complete extremely important projects.” Another challenge facing many nonprofits, explains Rice, is a shortage of staff time. “For nonprofits that don’t have the human resources they need to complete larger projects, an MBA student with strong, newly learned business skills, a fresh outlook, and a summer to devote can serve as a tremendous benefit.”

Possible 2003 summer internships include projects for local and national children’s literacy programs, national parks, and community associations. Internships in 2002 included projects for an overseas government organization, a museum, an AIDS resource center, a children’s literacy program, and four national parks.

Tuck GIVES is organized by Tuck students, with support from the school's James M. Allwin Initiative for Corporate Citizenship, Office of Career Services, and the Dean's Office. If you would like to learn more about the Tuck GIVES program, please contact Becky Rice at +1-603-646-2581 or rebecca.rice-mesec@dartmouth.edu.

Upcoming Programs and Events

June
June 1-6, 2003 Managing Corporate Reputation
June 22-27, 2003 Smith-Tuck Global Leaders Program for Women

July
July 6-11, 2003 Advanced Minority Business Executive Program
July 13-18, 2003 Minority Business Executive Program
July 13-18, 2003 Global Leadership 2020, Module 2
July 27-August 15, 2003 Tuck Executive Program

September
September 7-12, 2003 Finance Essentials for General Managers

October
October 5-8, 2003 Strategic Brand Management
October 12-17, 2003 Global Leadership 2020, Module 3
October 26-31, 2003 Tuck Global Leaders Program

November
November 2-6, 2003 Driving Results with Strategic Leadership Teams
November 9-14, 2003 Gateway to Business Management

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  • U.S. News Ranking Places Tuck in top 10.
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  • The Wall Street Journal ranks Tuck #1 again.  Full story

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April 2003